Viral Networking - What is it?

I received a call from one of our friends in Kansas City who has a Donor Advised Fund with Servant Christian Community Foundation http://www.servantchristian.com/web/Individuals_and_Families/open_a_fund.asp. The fun part about Donor Advised Funds is that anyone can have one and this allows us to give money and raise money to support our causes. We have some families that have burdens for orphanages, missions, clean water or feeding the poor. Our ministry friend called idonate.com and let them know that he had someone interested in donating some precious metals to benefit his donor-advised fund. This is where http://www.idonate.com/ comes in; they are experts in taking noncash donations and liquidating them on behalf of his Donor Advised Fund. I had a good conversation with the donor, who lived in a different city, and made arrangements to receive the donation, and I quickly entered his information on http://www.idonate.com/; we call it "The Donation Station."

When a donation is entered into "The Donation Station," the donor and the ministry or fund holder gets an email confirming the donation and each party (the donor and recipient ministry) receive a confirmation email and a log in to view the donation information. Each party also receives the ability to view the progress and eventual liquidation on the donation. It is a very nice feature for both the donor and the recipient charity because they can be updated when it is convenient to them and not be burdened with the worry on what to do with noncash donation.
The people at idonate.com like to think that they keep ministries and charities freed up to focus more on their ministry and less on fund raising.

Here is the viral part.....

The next day, I received a call from a friend of the donor who happened to run a ministry that welcomed returning soldiers at the airports across the country. He was excited to tell her about this idonate.com web site that allows ministries to take in noncash donations from anywhere in the U.S. by partnering with idonate.com and placing a donation link on their web site. This was a great benefit to this small ministry because they did not have the staff to receive and liquidate noncash donations. I spoke with this ministry leader, and they had great excitement about subscribing to idonate.com.