Interesting Information for Charities about Car Donations

I was doing some research today for a ministry client that is looking into signing up with idonate.com, and I came to an interesting conclusion. Did you know that about 2% of American taxpayers will donate a car each year? This amounts to around 300,000 vehicles that are reported on tax returns to the IRS.
Why didn't your ministry receive any of these cars?
If you think about it, let's say that your charity has a mailing list of 10,000 people that you communicate to regularly about your organization. If this is true, then about 200 of the people you communicate with donated a vehicle last year to an organization somewhere.
Wouldn't it be safe to say that if those same people knew that your organization was able to receive vehicles anywhere in the United States or Canada that they might be inclined to donate their vehicle to your organization?
Most donors when donating a vehicle will look for the obvious places, like the organization that has the big billboard on the interstate, or will automatically respond to the radio ad. Most of the time these donors do not have a relationship with these big organizations, but they only give because they have been told that the opportunity exists.
Your charity can receive many of these vehicle donations by making a specific plan to communicate to each one in a very clear way so the next time they have a vehicle to donate, they will remember your organization.
idonate.com can help your organization receive vehicle donations and many other noncash donations through their web site subscription. You can go to http://www.idonate.com/ and click on "Membership."